Events Couture is an events company specialising in bespoke high end events. We were tasked with producing a simple, effective and great looking website to serve existing customers and also to attract new ones. We were also required to create a new logo for the business alongside some marketing materials for print.
The focus of this project was on simplicity. The client required a website that was able to convey the company’s vision and objectives, but required little ongoing maintenance. The main influence of the website’s styling came from the logo design, which provided the foundation of the brand colours. The specification for the logo included the incorporation of a diamond image, to which we applied cool silver and grey tones. We presented the logo against a shaded backdrop on the website and introduced distinct flashes of red which are used across all marketing materials.